Sony KLV-40V550A 40" Multi-System HDTV LCD TV

Details

Hands on
research

Sony
KLV-40V550A
Multisystem 40"
BRAVIA LCD
TV

This
Multisystem TV with
a massive 40-inch
LCD panel, only
weighs 16kg, is
packaged with
recycled materials,
and supports the
best high definition
signals (720p,
1080i, 1080p). But
these are not the
only things that
make this
Multisystem TV a
great value.

The 40-inch Liquid
Crystal Display
takes you to an
exciting television
viewing experience
where anything is
possible, combining
state-of-the-art
technology with
user-friendly style
and accessibility to
bring you the best
TV experience
ever.

This
Multisystem TV is
powered by the
BRAVIA Engine, which
controls every
single pixel on the
LCD panel and
provides a
stunningly realistic
picture. All TV
systems using BRAVIA
also have an
intelligent light
censor, which
automatically
adjusts the screen
brightness to
correspond to the
room it is placed
in. Televisions that
do not use this
feature can cause
eye fatigue when
viewed in a dark
room, because they
remain too bright
while in dark rooms,
and too dim in
bright rooms,
causing eye fatigue
and headaches. But
with the intelligent
light censor in the
Sony KLV-40V550A ,
you will be
conserving
electricity as well
as preventing eye
fatigue.

This Multisystem TV
also comes with
LiveColour, a
feature that
operates by
algorithms designed
by Sony in order to
produce stronger,
richer colors.
High-definition
signals are less
likely to have
visual glitches and
distortion with the
MPEG Noise
Reduction, and
analog signals are
enhanced,
strengthened and
clarified with
Intelligent Picture.
You can also view
this multisystem
television from any
angle without
experiencing color
distortion.

The built-in
speakers in this
Multisystem TV
utilize S-Force
Front Surround,
which uses
sophisticated timing
and volume
techniques to
synthesize a
room-filling
surround-sound
experience; even
though the speakers
are in the front,
you will hear sound
coming from all
directions.
This Multisystem
TV is also
dual-voltage, so you
don't have to use a
voltage converter
while traveling with
this system
internationally.

OVERVIEW

-BRAVIA
Engine 3 The
revolutionary BRAVIA
Engine 3 uses a new
high definition
video processor that
reproduces images
with impressive
depth, vibrant
colours with
true-to-life tones,
and high-definition
images with amazing
clarity. With the
BRAVIA Engine 3, you
can now enjoy clear
and vibrant images
in finer detail from
both SD and HD
sources.

-
Live Colour? Live
Colour? can
reproduce colours
more vividly with an
image processor that
uses an algorithm
specially developed
by Sony. You can
even adjust colour
vividness for
optimal image
quality with four
different options
available. With Live
Colour?, you?ll be
able to experience
the power of vivid
colours and
impressive pictures
with finer colour
tuning.

-
Full HD 1080 With
High Definition (HD)
1080 recording, the
effective scanning
line is 1,080, which
is more than twice
the number in
conventional
standard definition
(SD) format, and
video data quality
of High Definition
1080p recording is
about 4.5 times
more.

-
BRAVIA Sync BRAVIA
Sync allows for
intuitive one-push
play and shutdown as
it synchronises with
all your other
entertainment
devices.

-
Intelligent Picture
BRAVIA's Series is
equipped with
Intelligent Picture
that automatically
boosts weak analogue
broadcast signals
(RF) and reduces the
noise of these
signals to produce
vibrant and
noise-free pictures.
Enjoy images of the
highest clarity on
BRAVIA?s Series
every single time.

- MPEG Noise
Reduction MPEG
Noise Reduction
automatically
reduces block noise
and improves the
edges of characters
while at the same
time, successfully
suppressing noise
that usually appears
at high contrast
edges. Enjoy crisp,
noise-free images
with sharp edges on
BRAVIA?s Series
televisions.